Cultural intelligence

Cultural intelligence

Cultural intelligence refers to cultural awareness and sensitivity skills.

Definition

According to Management by Robbins and Coulter (14th edition),

Cultural intelligence. Cultural awareness and sensitivity skills.

Awareness

Parochialism

Main wikipage: Parochialism

• Parochialism
  • Ethnocentric attitude

Cultural open-mindedness

Main wikipage: Cultural open-mindedness

• Cultural open-mindedness
  • Geocentric attitude
  • Polycentric attitude

Related concepts

1. Cultural context. The influence of the society the author lives in and his or her culture on his or her communications.
   • High-context culture. A culture that relies heavily on nonverbal and subtle situational cues in communication.
   • Low-context culture. A culture that relies heavily on words to convey meaning in communication.
2. Coolhunting (also known as trendspotting) – to make observations and predictions in changes of new or existing cultural trends in areas such as fashion, music, films, television, youth culture and lifestyle.