Markup

From CNM Wiki
Revision as of 10:45, 4 June 2020 by MariamKhalid (talk | contribs) (Created page with "Markup refer to pricing an item by adding a standard increase to the product's cost ==Definition== According to [[Marketing Management by Keller and Kotler (15th edition)]...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

Markup refer to pricing an item by adding a standard increase to the product's cost

Definition

According to Marketing Management by Keller and Kotler (15th edition),

Markup. Pricing an item by adding a standard increase to the product's cost