Social marketing
Revision as of 20:36, 4 June 2020 by MariamKhalid (talk | contribs) (Created page with "Social marketing is Marketing done by a nonprofit or government organization to further a cause, such as "say no to drugs." ==Definition== According to Marketing Man...")
Social marketing is Marketing done by a nonprofit or government organization to further a cause, such as "say no to drugs."
Definition
According to Marketing Management by Keller and Kotler (15th edition),
- Social marketing. Marketing done by a nonprofit or government organization to further a cause, such as "say no to drugs."
