Customer coproduction
Revision as of 07:01, 5 June 2020 by Kevmwangi (talk | contribs) (Created page with "Customer coproduction is the participation of a customer in the delivery of a service product. For example, in many restaurants it is not uncommon for customers to fill th...")
Customer coproduction is the participation of a customer in the delivery of a service product. For example, in many restaurants it is not uncommon for customers to fill their own drinks.
Definition
According to Managing Quality by Foster (6th edition),
- Customer coproduction. The participation of a customer in the delivery of a service product. For example, in many restaurants it is not uncommon for customers to fill their own drinks.
