Strategic planning

Strategic planning is the systematic approach to defining long-term business goals and planning the means to achieve them.

Definition

According to Juran's Quality Handbook by Defeo (7th edition),

Strategic planning. The systematic approach to defining long-term business goals and planning the means to achieve them.

According to the Corporate Strategy by Lynch (4th edition),

Strategic planning. A formal planning system for the development and implementation of the strategies related to the mission and objectives of the organization. It is no substitute for strategic thinking.