Stages theory

From CNM Wiki
Revision as of 14:27, 15 July 2020 by EshwaN (talk | contribs) (Created page with "Stages theory is a view of the relationship continuum that holds that relationships can develop incrementally. ==Definitions== According to the Marketing Communications...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

Stages theory is a view of the relationship continuum that holds that relationships can develop incrementally.

Definitions

According to the Marketing Communications by Fill (5th edition),

Stages theory. A view of the relationship continuum that holds that relationships can develop incrementally.